Words I enjoyed

Ran across some amusing words this week:

Whale client: From MarketingSherpa‘s tale of how a small company reeled in a big client, “How CPG marketer’s guerrilla campaign landed coveted space on Whole Foods’ shelves.” (Free access for a limited time.)

Frankenquote: From writer Matthew Stibbe‘s advice about improving news releases. “Don’t frankenquote. This is my phrase for any made-up quotation that is used in a press release. Usually they are turgid, content-free and obviously made up.”

Voicejail: From www.urbandictionary.com, meaning “The loop of options where you get stuck when trying to navigate your voice mail.” I would add when trying to reach a human on a “customer service” line!

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2 Comments

  1. Posted August 21, 2007 at 12:32 pm | Permalink

    The other day I received a copy of Spectrum (the e-newsletter put out by the education department of the British Columbia Real Estate Association–staff members are co-volunteers/colleagues with me at the Learning Resources Network). Spectrum included some “new terms” and “meanings,” which were adapted from an article in the June 2007 issue of Communication Briefings and were reprinted with permission. (703.518.2343. http://www.briefings.com)

    Out of the list, the following were new to me:

    Triorities: When a boss or client expects you to do three things at once.
    Yellular: Talking loudly in public on a cell phone.
    Obfun: Obligatory fun at work, such as a mandatory retreat or team-building session.
    Facemailing: Talking to someone in person.

  2. Sue
    Posted August 21, 2007 at 1:24 pm | Permalink

    Thanks, Judy! I had not heard of these either. In addition to reference to three, “triorities” could also reflect the fact that you would be “trying” to complete the tasks!

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