by Sue Horner | May 29, 2009 | The Red Jacket Diaries blog
Random petty annoyances in the usability world: When a web site makes me log in, but has nowhere for me to log out. When a site makes me log in more than once (for instance, once to enter a members-only section, and again to comment on a discussion forum). When my...
by Sue Horner | May 27, 2009 | The Red Jacket Diaries blog
I just love finding words eloquently or imaginatively written for the enjoyment of readers. No coincidence, such writing also helps readers visualize what you’re explaining. Here are more examples spotted recently, with my fave parts in bold: “An earthquake will...
by Sue Horner | May 22, 2009 | The Red Jacket Diaries blog
Our basement was crowded with toys, games, puzzles, children’s books and more, the result of two sons, two sets of grandparents, multiple doting aunts and uncles, hand-me-downs from a dozen cousins, birthdays, Christmases and a house of people who keep...
by Sue Horner | May 15, 2009 | The Red Jacket Diaries blog
Have you ever heard a song, smelled a perfume or tasted food that instantly transported you to another place and time? I had that experience while having lunch the other day with my mom and two sons at the Mandarin restaurant, our after-Mother’s Day treat. The...
by Sue Horner | May 4, 2009 | The Red Jacket Diaries blog
Have you noticed the use of somewhat dated phrases in modern copy? While they are interesting, I wonder if the reader’s eyes just skip right over the words without registering them. Here are a few examples: “Above the fold” when referring to a web...