Last night, the Halton-Peel Communications Association (HPCA) hosted a hands-on social media event for members and guests, and what fun it was. I joined organizer and HPCA member Donna Papacosta and fellow members Rob Clark and Joan Vinall-Cox in talking about and demonstrating how to use LinkedIn (here’s Donna’s summary), blogs, audio and video on [...]
Monthly Archives: October 2009
Hands-on social media event
Blogging, Twitter, LinkedIn, audio and video on Web sites — what are they all about and why should you care? For starters, these tools can help you get noticed, get remembered and get business. Last spring, the Halton-Peel Communications Association (HPCA) sponsored a successful meeting about social media, with Dave Fleet as our guest speaker. [...]
You should volunteer. Do you?
Last night at a networking event given by IABC/Toronto’s Alliance of Independent Practitioners, or AIP, I shared why I volunteer, as did Leslie Hetherington, Donna Papacosta, Barb Sawyers and Lee Weisser. AIP is a sub-group of IABC that supports more than 100 independent communicators, offering professional development and networking opportunities that address our particular needs. [...]
An imperfect world 2
Time for a reminder to be careful out there, as we look at some of the recent errors spotted in our imperfect published world (because, of course, I am perfect and never make any myself)*: …the pictures of the bloggers…don’t wreak of the standard sales pitch (I think it means reek) …the project would not [...]
How to warm up to cold calling
While decluttering my office this week, I ran across a battered 1981 edition of The Canadian Writer’s Market. In it I found 32 pages of agency listings, each entry with a pencilled X or check mark beside it, plus new telephone numbers and scribbled names. I was a newlywed, had just moved to Toronto and [...]