IABC shoppers, start your engines

Sooner or later, when you find yourself in a new city, you probably do a bit of shopping. Maybe you pick up a souvenir to take home, or you replace a shirt that has miraculously sprouted a coffee stain, or you need some toiletries.  But where do you go?

Something I have often thought of but never found while attending an IABC World Conference is an insider’s guide to shopping in that city. Where do the locals go to buy a pair of jeans, for instance? What’s the best spot for souvenirs? Is there a place close to the hotel I shouldn’t miss?

So with the conference coming to Toronto June 6-9, IABC/Toronto’s Professional Independent Communicators, local colleagues and I have been working on producing The Insider’s Guide to Shopping in Toronto. And I’m happy to say it’s done.

As the guide notes, there are plenty more stores than are listed, but we’ve tried to keep recommendations to those from someone we know and that are within a reasonable distance of the conference hotel.

Particular thanks go to Christina Scicluna, who was an invaluable resource in sharing the results of her own personal adventures and pulling together recommendations from other friends and colleagues, and Teri McMahon, R.G.D., who designed the guide. I’d also like to thank the numerous people who responded to my requests for recommendations on Twitter or email.

For more online shopping advice, visit Modern Urban Guides, Toronto Life Shopping and Toronto Shopoholic, a blogger I found via Twitter but too late to get into the guide.

Want to see? There will be a small number of print copies at the hospitality desk during the conference, or download The Insider’s Guide to Shopping in Toronto now:

IABC/PIC Toronto Shopping Guide

And I’d love your feedback!

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2 Comments

  1. Martha Muzychka
    Posted June 3, 2010 at 5:03 pm | Permalink

    It looks fabulous Sue! What an excellent idea that I hope other conferences will pick up.

  2. Posted June 3, 2010 at 5:12 pm | Permalink

    Thanks, Martha! I hope so too. I’m keeping a paper copy aside for you and will deliver with your “independent” ribbon.

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