Tag Archives: Expressive writing

3 ways to spark interest with expressive writing

Have you ever been urged to “show, don’t tell” in your writing? Then you want to think about expressive writing. For a compelling example of the power of language, take a look at this fascinating piece about earthquakes by journalist Kathryn Schulz in The New Yorker. This is just one of many, many places where […]

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Show some love for neglected expressive words

What knavery is this? With so many words at our disposal, we’re ditching some perfectly delightful and expressive words. Wayne State University, for one, is having none of it. Each year, the university’s Word Warriors column lists the top 10 words “that deserve to be used more often in conversation and prose,” drawing attention to […]

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‘Insight as a cat’ + more expressive writing

Steve Jobs illustrated the value of an iPod by saying it would let you take your whole music library with you in your pocket. That’s the kind of expressive language that gives readers or listeners an “aha!” moment of understanding. The February issue of my newsletter, Wordnerdery, shares some great examples of expressive writing that […]

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Get an ‘aha’ moment with analogy

Vivid images in your writing are the fastest way to give your readers that “aha!” moment of understanding. Common tools are analogies like metaphors and similes, which compare this new thing to that quite different thing. A metaphor expresses the unfamiliar in terms of the familiar (“The river snakes its way…”). A simile compares two […]

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4 ways to simplify your sustainability report

This time of year, corporate sustainability reports bloom like algae in a lake. These reports show the efforts a company makes to do the right things for the environment and the community. However, the language that describes what they do is often thick with jargon. And there’s no getting around multi-syllable words like “sustainable” and […]

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Linguistic cicadas & other expressive writing, in my December newsletter

You can’t always (ever?) be wildly creative in corporate writing. But you can and should choose words and phrases that are interesting and colourful to help your readers “see” what you mean. I’m always on the lookout for expressive writing, and the December issue of Wordnerdery includes some great examples. Read about the “linguistic cicada” […]

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The expressive language of loss

Any writing can be improved by careful attention to words that convey meaning or emotion, or metaphors and analogies that bring a concept to life. The July issue of my newsletter, Wordnerdery, shares some wonderful examples of expressive writing I’ve found related to grieving and loss. It’s way less depressing than you might think! Here’s […]

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Chewability, cowpats and more expressive writing

“I grew up sort of basted in words.” That wonderful evocative sentence comes from Richard Bach in The Bridge Across Forever. The line explains his childhood, where his father read stories in German – translating as he read – and the boy’s mother would chat with him in Spanish. The June issue of my Wordnerdery […]

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Yet more expressive language

I love reading the expressive ways people find to make a point. Here are my latest finds: “But even links that have nothing to do with Chinese cooking can bolster your profile if your site is barnacled with enough of them.” From a story on search optimization and JC Penney in the New York Times. […]

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Expressive writing, v. 3

As I’ve said before, I love reading the expressive ways people find to make a point. Some of them make me laugh; some conjure up an appealing image or make an unusual connection. Here are a few of my latest finds, with the part I particularly liked in bold: “If you have not seen The […]

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