Baby steps with Instagram

Baby steps with Instagram

In the early days of Twitter, doubters complained that it was just a place where people shared what they ate for lunch. Instagram, too, has that kind of reputation. But businesses are looking more closely at this photo-/video-sharing app as a way to build brand...
Be seen as an expert with LinkedIn

Be seen as an expert with LinkedIn

Your LinkedIn profile can help you be seen as an expert in your field. At a recent meeting of one of my freelancer groups, Communicators Connection, my colleague Carl Friesen suggested paying attention to these areas: Photo: Use a head-and-shoulders professional...