Want to get it out? Get It Write!
Do you need readable, interesting and understandable writing?
Are you looking for content for employee and association e-newsletters, feature articles, case studies, websites, social media posts and other material?
Do you sometimes have complicated, jargony, dense information that you want turned into appealing content?
That’s the heart of what I do.
Many of my clients are time-starved corporate communicators who appreciate a fresh perspective on a routine subject, or a helping hand to meet production deadlines. For you, I simplify the complex, uncover “what’s in it for me?” and find the human angle in just about any story.
As a writer with 30 years’ experience, I can handle complicated or sensitive topics as well as breathe new life into recurring items. I care as much as you do about reaching people with clear, readable copy that’s warm and friendly. May I help you?
Sue Horner, SCMP
Freelance Writer, Get It Write
(Photo: Amara Studios)
Member:
International Association of Business Communicators
and its Professional Independent Communicators
SCMP is the Strategic Communication Management Professional accreditation
“Sue is a communications professional who takes the time to understand your communication needs as a first step in providing you with effective clear, concise written products. As for her editing skills, Sue has the ability to take the ‘noise’ out of any written materials given her.”
“We have appreciated and enjoyed working with Sue and having her support and copywriting brilliance to lean on over the past few years. Sue is a joy to partner with and consistently delivers amazing copy regardless of the project or subject matter.”
Read some samples of my work
Assignment: Learn about regrets and do-overs
If you could go back in time, what would you do over? That’s what my client asked its members. My assignment was to follow up and get the details – some surprising, some inspiring – for their quarterly magazine. The results are in my article below, featured on page 19...
Assignment: How’s dating the second time around?
With Valentine's Day on the doorstep, this may be a timely question. How do you meet that special someone, especially when you're widowed? Once upon a time, people met at church or pursuing hobbies or through a friend or family member. These days, people of all ages...
Assignment: Find out how retirees use their power of creativity
You don’t have to be an official “artist” to be creative. From knitting to taking photos to painting to crafting colourful quilts, the options are endless. And whether you’re a beginner or a pro, you’re flexing your creative muscles – and likely having fun doing it....
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The Red Jacket Diaries blog
The Red Jacket Diaries is my blog about writing, newsletters, communications and running an independent business. Here are some of the most recent posts:
A dense letter to shareholders gets the ‘Before & After’ treatment in June Wordnerdery
Not to pick on lawyers or anything, but I found a letter to shareholders that's clearly written by a committee of legal beagles. With an opening that crammed 120 words into one sentence, it cried out for the "Before & After" treatment. That's just what I gave it...
Links about plain language and jargon (and a few that made me laugh)
While there are certainly fewer people on X these days (thanks, Elon!), there’s no shortage of “noise” on social media. So in case you missed them, here are some interesting posts I’ve run across, related to plain language, jargon and explaining the complex. Bonus:...
The power of words as used by a rock icon (in May Wordnerdery)
Writing inspiration comes from many sources, and this won't be the first time I've pointed you to musicians. The May issue of my newsletter, Wordnerdery, looks at the powerful lyrics of Bruce Springsteen. Called “the embodiment of rock & roll,” Bruce has sold more...
Work with me
Let’s chat about how I can take some pressure off your day, let you cross items off your “to do” list and help keep your communications on track.