Want to get it out? Get It Write!
Do you need readable, interesting and understandable writing?
Are you looking for content for employee and association e-newsletters, feature articles, case studies, websites, social media posts and other material?
Do you sometimes have complicated, jargony, dense information that you want turned into appealing content?
That’s the heart of what I do.
Many of my clients are time-starved corporate communicators who appreciate a fresh perspective on a routine subject, or a helping hand to meet production deadlines. For you, I simplify the complex, uncover “what’s in it for me?” and find the human angle in just about any story.
As a writer with 30 years’ experience, I can handle complicated or sensitive topics as well as breathe new life into recurring items. I care as much as you do about reaching people with clear, readable copy that’s warm and friendly. May I help you?
Sue Horner
Freelance Writer, Get It Write
(Photo: Amara Studios)
“Sue is a communications professional who takes the time to understand your communication needs as a first step in providing you with effective clear, concise written products. As for her editing skills, Sue has the ability to take the ‘noise’ out of any written materials given her.”
“We have appreciated and enjoyed working with Sue and having her support and copywriting brilliance to lean on over the past few years. Sue is a joy to partner with and consistently delivers amazing copy regardless of the project or subject matter.”
Read some samples of my work
All’s well that end-to-ends well
Who sets out to hike 900 km of physically demanding and sometimes treacherous terrain, with the risk of encountering unexpected storms, poison ivy, rattlesnakes, bugs, maybe even bears? The answer: Hikers who do the Bruce Trail "end-to-end," and there are more than...
‘Passive House’ design offers new ways to create affordable housing
At one time, building as many homes or units as possible, as cheaply as possible, seemed to be the way to create affordable housing. Yet as with most things, you get what you pay for. History has shown that it’s better to look at costs over a building’s life cycle...
Finding the human side of academic research
Readers appreciate when the writer does the heavy lifting to explain the complex and figure out “what’s in it for me?” That’s a big part of what I do. In 2016 and 2017, I had the honour of interviewing brainy researchers at Western University’s Faculty of Science. My...
Nerd out with words
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The Red Jacket Diaries blog
The Red Jacket Diaries is my blog about writing, newsletters, communications and running an independent business. Here are some of the most recent posts:
13 tips to set up your survey for success (Wordnerdery)
You want to know how well your company is serving customers, or if employees feel a part of the company. Or you want to know if customers loved that product you sell or had a good experience with service. Surveys can be the answer, highlighting trouble spots and...
Gifts for writers and readers, 2021 edition
Festive lights and Christmas trees are already popping up in my neighbourhood. American Thanksgiving is fast approaching. The news is full of dire predictions for the availability of whatever it was you hoped to buy for Christmas gifts. Let's get cracking, then, with...
Don’t settle: ‘Performative diversity’ isn’t enough to support DE&I progress
Is your company doing the important work that supports diversity, equity and inclusion (DE&I)? Or is it settling for “performative diversity”? The subject came up after I shared an article on social media that listed some “easy ways” communicators could support...
Work with me
Let’s chat about how I can take some pressure off your day, let you cross items off your “to do” list and help keep your communications on track.