by Sue Horner | Dec 31, 2009 | The Red Jacket Diaries blog
A Christmas visit with family reminded me that although the online world is all over Twitter, much of the non PR or communications world has little use for it. The nephews and nieces were all about newer social media or video games, while some of the aunts and uncles...
by Sue Horner | Dec 29, 2009 | The Red Jacket Diaries blog
While celebrating Christmas with family in a small Ontario town this past weekend, I ran across countless examples of misspelled signs, inappropriate use of apostrophes in what should have been plurals, random capitalization of Important Words and other affronts to...
by Sue Horner | Dec 18, 2009 | The Red Jacket Diaries blog
It was still dark as I drove my husband to a 7 a.m. doctor’s appointment. Traffic was building on the highway, but at least it was moving. In another half an hour, cars would probably be keeping no better than a snail’s pace. It suddenly occurred to me...
by Sue Horner | Dec 10, 2009 | The Red Jacket Diaries blog
Today would have been a travel day, in what seems like a lifetime ago. I’d have my bag packed, a batch of shortbread made, and would be (probably frantically) doing some last-minute work in the morning before heading to the airport for a Thursday-to-Sunday...
by Sue Horner | Nov 17, 2009 | The Red Jacket Diaries blog
I lost another friend last week, this time to inflammatory breast cancer. It’s a particularly nasty form that often comes on suddenly, acting similar to mastitis (also an inflammation, usually related to breastfeeding), and spreads quickly. Her oncologist had...
by Sue Horner | Oct 29, 2009 | The Red Jacket Diaries blog
At a hands-on event sponsored by an association called Halton-Peel Communications Association, I joined fellow members Donna Papacosta, Rob Clark and Joan Vinall-Cox in talking about social media. We demonstrated how to use LinkedIn, blogs, audio and video, and...
by Sue Horner | Oct 15, 2009 | The Red Jacket Diaries blog
At a networking event given by IABC/Toronto’s Professional Independent Communicators (PIC), I shared why I volunteer, as did my colleagues Leslie Hetherington, Donna Papacosta, Barb Sawyers and Lee Weisser. PIC supports more than 100 independent communicators,...
by Sue Horner | Oct 10, 2009 | The Red Jacket Diaries blog
Time for a reminder to be careful out there! Take a look at some of the recent errors spotted in our imperfect published world (because, of course, I am perfect and never make any myself)*: …the pictures of the bloggers…don’t wreak of the standard...
by Sue Horner | Oct 2, 2009 | The Red Jacket Diaries blog
While decluttering my office, I ran across a battered 1981 edition of The Canadian Writer’s Market. In it I found 32 pages of agency listings, each entry with a pencilled X or check mark beside it, plus new telephone numbers and scribbled names. Flashback: I was...
by Sue Horner | Sep 25, 2009 | The Red Jacket Diaries blog
Yesterday was a big day for those of us who notice and cringe at signs with extra or missing apostrophes. If people suggest that makes you a nitpicker, tell them you have nothing on former newspaperman Jeff Rubin, the founder of National Punctuation Day. Jeff started...