by Sue Horner | Jun 21, 2008 | The Red Jacket Diaries blog
Stephen King’s books used to be on my reading list. Early in my working career, I read The Shining on the half-hour train from the suburbs into the city. I would get on the train and start reading, and suddenly I would look up, eyes wide and heart pounding, and...
by Sue Horner | Jun 20, 2008 | The Red Jacket Diaries blog
Today is Take Your Dog to Work Day, as I learned from the Mental Floss e-newsletter. Launched in 1999, the day celebrates “the great companions dogs make” and encourages adoption from humane societies, animal shelter and breed rescue clubs. We didn’t...
by Sue Horner | Jun 16, 2008 | The Red Jacket Diaries blog
According to an article in Sunday’s Toronto Star, Father’s Day seems “like an afterthought” compared to Mother’s Day. Writer Sara Barmak says, “Despite the concerted efforts of greeting-card makers everywhere, compared with the...
by Sue Horner | Jun 12, 2008 | The Red Jacket Diaries blog
Really, I’m working away here, but I just had to stop and share this. A client invited me to sit in on a conference call, with the intent of writing an article for the employee newsletter. Before the call, the fellows we’d be talking to took the time to...
by Sue Horner | Jun 11, 2008 | The Red Jacket Diaries blog
What a great exercise in telling a story and setting a mood, in a tight framework too! I’m talking about the Copyblogger’s Twitter Writing Contest. The goal: Write a story in exactly 140 characters (the length of a post on Twitter, aka a tweet). Not more,...
by Sue Horner | Jun 9, 2008 | The Red Jacket Diaries blog
There’s something so appealing about humour, I don’t know why people feel the need to be stuffy. An online posting led me to Woot, an e-store and community that sells “cool stuff cheap.” One look at the job postings shows you this crew has a...
by Sue Horner | Jun 7, 2008 | The Red Jacket Diaries blog
Talk about a deft turn of phrase! Spotted in an interesting article in the Toronto Star called “Patient gets brain surgery – fully awake,” by Joseph Hall: “Glioma, as it is also known, is a whack-a-mole cancer, with tumours that are treated or...
by Sue Horner | Jun 6, 2008 | The Red Jacket Diaries blog
One of the things I encourage new freelancers to do is get out and network. Established freelancers, too! Working in a home office can be as lonely as it is liberating. Just as you should spend some time every week on marketing your business, even when you are already...
by Sue Horner | Jun 3, 2008 | The Red Jacket Diaries blog
If you want people to buy from your web site, make it uncomplicated, will ya? I am so sick of creating new accounts, thinking up a password, entering here and checking off there, only to hit a wall. I’m going to the movies tonight with some gal pals (so you know...
by Sue Horner | May 30, 2008 | The Red Jacket Diaries blog
I ran across a couple of words this week (on Word Spy and Buzz Whack) that particularly appealed to me: Staycation. When you spend your vacation at home. (Thanks to high gas prices and a sluggish economy, it’s all many of us can afford.) Also known to those of...
