by Sue Horner | Mar 22, 2007 | The Red Jacket Diaries blog
Have you run across this one? “SSEWBA” — it’s short for “someday soon everything will be acronyms.” (It may already be happening in companies you and I know!) I thank Ragan Communications (their now-defunct Grapevine e-newsletter)...
by Sue Horner | Mar 17, 2007 | The Red Jacket Diaries blog
Did you know that there is another “holiday season” approaching? I know this because a weekend flyer from a local grocery store mentions it several times. It was a little puzzling, at first, because it’s March. The only “holiday season”...
by Sue Horner | Mar 12, 2007 | The Red Jacket Diaries blog
Jakob Nielsen’s latest post on usability pointed to an interesting article on cellphone “function fatigue.” The USA Today article reports: “Manufacturers have become so enamored of cool features — including cameras, recording devices and...
by Sue Horner | Feb 23, 2007 | The Red Jacket Diaries blog
Ragan Communications’ free monthly newsletter, Grapevine (“Tips and tactics from the world of corporate communications”), shares a beef of mine this issue. Among the tips in a story called “What do you want from a Web site?” is avoiding my pet peeve: downloadable...
by Sue Horner | Jan 31, 2007 | The Red Jacket Diaries blog
After puzzling over the name of this blog and doing a search that came up with things like the name of a football team, a colleague confessed he didn’t understand where “Red Jacket Diaries” came from. Here’s the short answer: I’m more introverted than extrovert, so if...
by Sue Horner | Jan 27, 2007 | The Red Jacket Diaries blog
In a post on his new blog More with Les (there, you see? I’m not the only one new to blogging), well-known International Association of Business Communicators (IABC) guru Les Potter, ABC talks about the importance of professional association membership to a...
