10 tips to network like a pro

Whether you run your own independent business or work in a corporate setting, you need to get out and network. Like having a profile on LinkedIn (as I suggested the other day), networking gives you another way of building your connections. And in the same way you...
How to make the most of LinkedIn

How to make the most of LinkedIn

There’s an art to using LinkedIn to promote yourself and your business, and social media strategist Jaime Almond told a record crowd of IABC Professional Independent Communicators and guests all about it. First, you might be interested to know that LinkedIn has more...
Freelancing 101 tips

Freelancing 101 tips

“You can have it fast, you can have it good, you can have it cheap. Pick any two.” If these are words for independent communicators to live by – reflecting the value of what we do – why do so many of us buckle when a prospective client balks at the price we propose? A...
Brand You, no margaritas required

Brand You, no margaritas required

Are you always the same person, or do you act one way with friends and family, and a different way with clients and colleagues? While on vacation, I was chatting (over a few margaritas) with a few ladies I had just met, and one of the women spoke warmly of her son....
Twitter tips for newbies

Twitter tips for newbies

At a hands-on social media event sponsored by Communicators Connection (then called Halton-Peel Communications Association), I joined fellow members Donna Papacosta, Rob Clark and Joan Vinall-Cox in talking about and demonstrating how to use LinkedIn, blogs, audio and...