by Sue Horner | Dec 29, 2008 | The Red Jacket Diaries blog
I can’t resist sharing Bill Dyszel’s “freelance national anthem,” about the joys of being a freelance writer. Appropriately enough, it’s sung to Ode to Joy (written by German poet Friedrich Schiller but best known in its musical setting...
by Sue Horner | Dec 24, 2008 | The Red Jacket Diaries blog
Did you know that Santa’s blogging this year, and he’s planning to podcast next year? Dave Fleet, who listed what he’d do if he were Santa’s PR guy, directed me to Santa’s blog. Sadly, the blog is no longer live, but the list of 100...
by Sue Horner | Dec 23, 2008 | The Red Jacket Diaries blog
We had lots of snow on Friday and a little more over the weekend, dropping a heavy blanket over the trails where Jake and I usually walk. Snow like this always makes me think of my favourite Robert Frost poem, Stopping By Woods On A Snowy Evening, which I just learned...
by Sue Horner | Dec 18, 2008 | The Red Jacket Diaries blog
The quest to rid employee communications of buzzwords and management-speak can never rest, so it’s always encouraging to find support. Of course, it’s unlikely those who speak in “methodologies” and “strategic imperatives” will read...
by Sue Horner | Dec 16, 2008 | The Red Jacket Diaries blog
Here’s one for communications guru Les Potter, ABC: Krudzu: Any proliferating management fad — or simply dumb concept — that overtakes and eventually strangles a company or organization. (From Buzzwhack.com.) Why Les? Because we had a discussion...
by Sue Horner | Dec 15, 2008 | The Red Jacket Diaries blog
More random misspellings spotted in places where there really should be someone who knows better: three discreet stages of innovation (discrete) his interest is clearly perked (piqued) this was born out by the conversation (borne) take a peak at the table of contents...
by Sue Horner | Dec 11, 2008 | The Red Jacket Diaries blog
Here’s one for those of you who “dislike” when misguided “writers” apply quotation marks with wild abandon: Mark DiCristina’s “Blog” of “unnecessary” quotation marks (misinterpreting bad punctuation since...
by Sue Horner | Dec 8, 2008 | The Red Jacket Diaries blog
Trust a writer to take away a word-related lesson after a near-fatal experience. Daphne Gray-Grant’s regular Power Writing newsletter was delayed. When issue#149 did arrive, she explained the delay: she’d been in hospital because she’d had a stroke....
by Sue Horner | Dec 2, 2008 | The Red Jacket Diaries blog
I read somewhere a plea not to use the tired ‘Tis the season in either a headline or an opening sentence. Having read that, I’m noticing that as the “holiday season” (as so many love to call it) approaches, that impulse is out there, growing...
by Sue Horner | Nov 27, 2008 | The Red Jacket Diaries blog
My husband and I were talking recently about how when we first started looking for work, my friends and I really didn’t spend a lot of time thinking about what we wanted. The pattern seemed to be this: apply for all kinds of jobs; take the first one offered to...
