by Sue Horner | Dec 31, 2011 | Most popular posts, The Red Jacket Diaries blog
On this last day of 2011, here are the top 11 most popular Red Jacket Diaries posts about living the independent communicator’s life: How to get paid what you’re worth What an unpaid bill says about you Some tips for following up Marketing on a tight...
by Sue Horner | Dec 23, 2011 | The Red Jacket Diaries blog
It’s been a little quiet around the Red Jacket Diaries these days. I’ve just finished a stretch where every spare minute and then some went into various school assignments, both team and individual. My head was down and it felt like it came up only to...
by Sue Horner | Dec 22, 2011 | The Red Jacket Diaries blog
You’ve gotta love the intent behind the message, while regretting the lack of proofreader. < A message in my in-box today.
by Sue Horner | Dec 7, 2011 | Most popular posts, The Red Jacket Diaries blog
It’s been a busy year, and somehow I just realized that the milestone of 20 years as an independent business communicator and freelance writer passed months ago. To echo a post my friend and fellow indie Donna Papacosta ran about her 26 years in business, here are 20...
by Sue Horner | Dec 5, 2011 | The Red Jacket Diaries blog
No doubt you breathlessly awaited the results of the contest that marked the 2011 National Punctuation Day (Sept. 24) — the day for drawing attention to America’s lapsed grammar skills. Well, wait no longer! NPD founder Jeff Rubin announced the select few...
by Sue Horner | Nov 22, 2011 | Most popular posts, The Red Jacket Diaries blog
The internet brings us more information than we’ve ever had, but that’s not the real issue. As Donna Papacosta told the IABC/Toronto Westend group on Nov. 15 — quoting author and speaker Clay Shirky — “It’s not information overload,...
![Friday word nerd fun]()
by Sue Horner | Nov 18, 2011 | The Red Jacket Diaries blog
Hey, it’s Friday. Time for some silly fun with words! Play Hangman with Oxford English Dictionary. No surprise, expect tricky words. Play Oxford Fortune Cookie on Twitter by tweeting “I want to play OxfordFortuneCookie with @OUPAcademic” and a number...
by Sue Horner | Nov 8, 2011 | The Red Jacket Diaries blog
If you aren’t measuring social analytics, you’re just operating on intuition. That’s what Adele McAlear told the group attending a gathering of IABC/Toronto’s Professional Independent Communicators. Adele is Director of Operations for Measurement & Analytics...
by Sue Horner | Nov 2, 2011 | Most popular posts, The Red Jacket Diaries blog
Don’t you find that it’s rare to see the word “discrete” used correctly? For some reason, that’s one of the most frequent homonyms (also called homophones) I keep running into lately — referring to one word mistaken for another...
by Sue Horner | Oct 27, 2011 | The Red Jacket Diaries blog
Several different sources have pointed me to comedian Rick Mercer’s powerful rant this week about bullying, which was inspired by the recent suicide of 15-year-old Jamie Hubley. As a mother, I can only begin to imagine the heartbreak Jamie’s family is...
