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Warm up your words to match the brave new Zoom world

Warm up your words to match the brave new Zoom world

by Sue Horner | Feb 19, 2021 | The Red Jacket Diaries blog

Endless Zoom calls and Microsoft Teams meetings have changed how we look and relate to our co-workers and bosses. Home offices give a glimpse of how we live. Pets and small children are likely to loudly demand attention as our calls get underway, or we might forget...
Before & after: More terms and conditions that confuse

Before & after: More terms and conditions that confuse

by Sue Horner | Feb 4, 2021 | The Red Jacket Diaries blog

The people behind the Air Canada Aeroplan rewards plan want to make sure members keep their information secure and up-to-date. I recently found this out because I was looking into turning some of my rewards points into gifts. It’s been a while since I poked around to...
This question comes up every year: Is blogging dead?

This question comes up every year: Is blogging dead?

by Sue Horner | Jan 28, 2021 | The Red Jacket Diaries blog

Asking Google today “Is blogging dead in 2021?” pulled up 18 million results. I often ask that question around this time, since my own blog anniversary is January 24 (an amazing-to-me-too 14 years, thanks). Every year I’ve asked, the answer is no,...
8 ways to make your internal newsletter click-worthy in 2021 (Wordnerdery)

8 ways to make your internal newsletter click-worthy in 2021 (Wordnerdery)

by Sue Horner | Jan 25, 2021 | The Red Jacket Diaries blog

With so many people working from home during the pandemic, companies have more remote workers to reach than ever. And there’s no end in sight. Research firms say 82% (Gartner) to 86% (Gallagher) of companies plan to let employees work remotely at least part of the...
And just like that, 30 years have flown by

And just like that, 30 years have flown by

by Sue Horner | Jan 15, 2021 | The Red Jacket Diaries blog

January is the famous month of new beginnings, and I’m right there with the newly rebooted “Sex and the City” in starting a new chapter. No, I’m not planning on wearing outlandish clothes and super high heels or making drastic changes in my...
COVID-19 dominates Words of the Year, not to mention our lives

COVID-19 dominates Words of the Year, not to mention our lives

by Sue Horner | Jan 8, 2021 | The Red Jacket Diaries blog

The top word searches this week on Merriam-Webster reflected the chaos in Washington, DC: sedition, coup d’état, fascism, capitol, breach, insurrection and more. But take a look at 2020, and you’ll see what dominated searches and our lives almost all year....
Top 10 posts in the Red Jacket Diaries in 2020

Top 10 posts in the Red Jacket Diaries in 2020

by Sue Horner | Dec 29, 2020 | The Red Jacket Diaries blog

As we say good riddance to 2020 (finally!), here’s a look back at the 10 most-viewed posts on my blog during this pandemic year. Words are my business and pleasure, and it appears many of you share my interest in getting rid of jargon and corporate buzzwords. Will it...
Marshmallows, glitter + more apt analogies related to COVID-19 (Wordnerdery)

Marshmallows, glitter + more apt analogies related to COVID-19 (Wordnerdery)

by Sue Horner | Dec 21, 2020 | The Red Jacket Diaries blog

For the past few years, my December newsletter has shared some “life is short” moments. I have more – and during these pandemic times, so do many of us  – but I’m shutting the door on this dumpster fire of a year with another look at creative ways people have tried to...
More of everything you want to know about certification, exam edition

More of everything you want to know about certification, exam edition

by Sue Horner | Dec 9, 2020 | The Red Jacket Diaries blog

If you’re interested in pursuing certification as a communication professional, get ready. In January, IABC members in Toronto and around the world have a chance to write the exam certifying you as a Communication Management Professional (CMP) or Strategic...
More on what’s working in comms during COVID-19 (Wordnerdery)

More on what’s working in comms during COVID-19 (Wordnerdery)

by Sue Horner | Nov 25, 2020 | The Red Jacket Diaries blog

As the pandemic wears on, is the pace of communication easing for you? Comparing conditions in May 2020 and September 2020, a Simpplr survey found that at first, employees received company-wide updates daily, even several times a day. By September, the updates were...
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