by Sue Horner | Feb 20, 2014 | Most popular posts, The Red Jacket Diaries blog
Good design and clear, simple writing are two aspects of creating accessible websites that not only meet new Canadian regulations — they’ll also improve your search results. At a meeting of the Halton-Peel Communications Association last week, my colleague...
by Sue Horner | Dec 30, 2013 | The Red Jacket Diaries blog
As another year winds to an end, here are the top 10 posts readers found the most interesting on the Red Jacket Diaries over the past 12 months: Some great examples of expressive writing I’ve run across this year, including terms like “tunefulness and...
by Sue Horner | May 15, 2013 | Most popular posts, The Red Jacket Diaries blog
And you thought your in-box was already overflowing. These days, many bloggers suggest people subscribe by email rather than to an RSS feed. Canada Post is encouraging consumers to sign up for epost, to get bills by email rather than snail mail. And businesses see the...
by Sue Horner | Feb 14, 2013 | The Red Jacket Diaries blog
Change is hard. IABC is finding this out in spades these days, ever since the staff firings late last year and the subsequent introduction of many other changes to the organization. But it’s not just that IABC members are resistant to change. At some point, when...
by Sue Horner | Dec 22, 2012 | Most popular posts, The Red Jacket Diaries blog
On Dec. 19, IABC held two webinar-type Q&A sessions for members to ask questions about the association’s new strategy. You know, the one that resulted in a “restructuring” that laid off half of its 32 staff members on a Friday afternoon....
by Sue Horner | Mar 29, 2012 | The Red Jacket Diaries blog
Oh, dear. Bad news for someone who loves red jackets for networking and presenting; according to researchers: “Red makes you sexy, dumb, attractive and repellant.” Well, wait a minute. I could live with attractive, and maybe just a little sexy. And...
by Sue Horner | Mar 22, 2012 | The Red Jacket Diaries blog
I encountered an error message this morning trying to get to a Paper.li page. Talk about corporatespeak!!! The infrastructure issue impacting the service has been well identified and we are now closing in on a final resolution. Let’s pick it apart:...
by Sue Horner | Jan 10, 2012 | Most popular posts, The Red Jacket Diaries blog
“Dear Valued Subscriber,” the note began. Ah, my newspaper really appreciates my business. As well it should; isn’t the industry in distress? Millennials don’t read newspapers, do they? It’s time to renew my subscription and I’ll...
by Sue Horner | Oct 26, 2011 | The Red Jacket Diaries blog
When was the last time you actually called someone rather than send an email or a text message? I was out with a friend recently and we got to talking about how people seldom pick up the phone and call each other any more. Even when it would be easier and faster to...
