by Sue Horner | Dec 31, 2024 | The Red Jacket Diaries blog
Are you ending 2024 with multiple “year in review” reports from the various apps you use? You can get a summary of the songs and artists you listened to through Spotify Wrapped. You can track the books you read through Goodreads. If you play Word with Friends, you can...
by Sue Horner | Jun 13, 2024 | The Red Jacket Diaries blog
Summertime, and the networking is easy. Well, it’s easy at the International Association of Business Communicators (IABC) World Conference. In my experience, its professional development is also great, the social events are terrific and the people are warm and...
by Sue Horner | Dec 4, 2023 | The Red Jacket Diaries blog
Amid the shiny new digital tools discussed at a recent session with IABC/Toronto’s Professional Independent Communicators (PIC) was an old standby: The Canadian Press Caps and Spelling book. I use it often for its Plain Words section, and I wasn’t the only word nerd...
by Sue Horner | May 5, 2022 | The Red Jacket Diaries blog
Volunteering can sometimes seem invisible, but it’s so important to running organizations like the International Association of Business Communicators (IABC). And never think what you do as a volunteer isn’t noticed, even if you certainly can’t be in it for the...
by Sue Horner | Jan 14, 2022 | The Red Jacket Diaries blog
In January 1991, the Edmonton Oilers were on their way to the Stanley Cup. R.E.M.’s “Losing My Religion” was all over the radio (remember “radio”?). That year, Apple introduced the PowerBook, and Norton’s new AntiVirus launched. The average price of...
by Sue Horner | Jul 16, 2021 | The Red Jacket Diaries blog
As companies talk about calling all employees back to a physical office, they may have sparked what’s being called the “Great Resignation.” One in three professionals now working from home would look for a new job if they have to go back to the office, says...
by Sue Horner | Apr 16, 2021 | The Red Jacket Diaries blog
The caller got right to the point. “How much does it cost for a 250-word newsletter article?” The thing about services is that there’s rarely a simple answer to “How much?” You can always answer with a range, but that’s only helpful if you provide context and details....
by Sue Horner | Jan 15, 2021 | The Red Jacket Diaries blog
January is the famous month of new beginnings, and I’m right there with the newly rebooted “Sex and the City” in starting a new chapter. No, I’m not planning on wearing outlandish clothes and super high heels or making drastic changes in my...
by Sue Horner | Oct 8, 2020 | The Red Jacket Diaries blog
One of the things I love about social media is the random way you meet interesting people. I’m not quite sure of the breadcrumb trails that led me to connect on Twitter with Brad Marley, CEO of Yelram Media, but we share an aim to help companies tell their stories...
by Sue Horner | Mar 11, 2020 | The Red Jacket Diaries blog
Working from home is suddenly on the radar for more people as the world gets a handle on COVID-19, the infectious disease caused by the most recently discovered coronavirus. Coronaviruses are a family of viruses that cause illness ranging from the common cold to more...
