by Sue Horner | Jun 29, 2010 | The Red Jacket Diaries blog
Here are some of the interesting and funny words I’ve run across recently. Most are from Buzzwhack and urbandictionary.com: Academic junk food: College courses with no value other than being an easy way to get an A. Anticipointment: The feeling you get when a...
by Sue Horner | Jun 22, 2010 | The Red Jacket Diaries blog
Ontario and British Columbia are getting a new Harmonized Sales Tax, or HST, on July 1. The HST replaces the Goods & Services Tax that I now charge, so this will affect me. So I signed up about a month ago to receive technical bulletins from the government that...
by Sue Horner | Jun 18, 2010 | The Red Jacket Diaries blog
IABC/Toronto recently treated volunteers to a lovely appreciation event, a buffet dinner aboard the Jubilee Queen, a replica of a Mississippi paddlewheel boat. The weather had been iffy all day, but the sun came out as we lined up to board. Having arrived early, my...
by Sue Horner | Jun 16, 2010 | The Red Jacket Diaries blog
In all the excitement of the IABC 2010 World Conference last week, I forgot to point out the excellent Green Guide put together by IABC/Toronto’s Corporate Social Responsibility committee. The guide is designed to provide “best practices, communications planning...
by Sue Horner | Jun 11, 2010 | The Red Jacket Diaries blog
Yesterday, I promised more highlights of the IABC 2010 World Conference in Toronto. Here are some of the takeaways from individual sessions (check IABC for handouts) in roughly the order experienced: In Strategic Communication Planning, Les Potter, ABC (friend and...
by Sue Horner | Jun 10, 2010 | The Red Jacket Diaries blog
I’m back at my desk, trying to turn my brain back to reality after another terrific IABC World Conference. Once again, I was able to put faces to names of people met online, mostly on Twitter, and reconnect with others met at previous conferences, friends and...
by Sue Horner | Jun 3, 2010 | The Red Jacket Diaries blog
If you’re visiting Toronto, have I got a guide for you. Most visitors to a new city do a bit of shopping. Maybe you pick up a souvenir to take home, or you replace a shirt that has miraculously sprouted a coffee stain, or you need some toiletries. But where do you go?...
by Sue Horner | Jun 2, 2010 | The Red Jacket Diaries blog
There are few things more intimidating in the photo world than a passport picture. Maybe it’s because you know it’s going to stick with you for at least five years, maybe 10. You know the “neutral” expression you’re supposed to have will actually end up making you...
