by Sue Horner | Jul 23, 2013 | The Red Jacket Diaries blog
My last post was a reminder about why we need balance in our lives. The timing is unexpectedly appropriate, because I’ve just been hit hard with another reason to treat life as precious: My brother has cancer. Familiar feelings of helplessness are compounded by...
by Sue Horner | Jul 17, 2013 | Most popular posts, The Red Jacket Diaries blog
Work will always be there; just be sure to stop every once in a while and celebrate your successes. That’s what I told a friend this week who was struggling with that feeling of being on a hamster wheel, trying to catch up with never-ending work. It’s also...
by Sue Horner | Jul 10, 2013 | The Red Jacket Diaries blog
Have you taken a look at your Twitter archive yet? Serious geeks will use it to analyze what they said and when, but I highly recommend it as a fun trip down memory lane. To find it, log into Twitter, go to Settings, then scroll down to Your Twitter data. Re-enter...
by Sue Horner | Jul 4, 2013 | Most popular posts, The Red Jacket Diaries blog
“I grew up sort of basted in words.” That wonderful evocative sentence comes from Richard Bach in The Bridge Across Forever. The line explains his childhood, where his father read stories in German – translating as he read – and the boy’s mother...
by Sue Horner | Jun 25, 2013 | The Red Jacket Diaries blog
The flurry of #IABCWC13 tweets and jolly Facebook posts about exciting adventures in New York has bombarded me for days, each one a sharp reminder that I did not attend this year’s IABC World Conference. I’m feeling a little sad about that, although it...
by Sue Horner | Jun 18, 2013 | The Red Jacket Diaries blog
The caller got right to the point. “How much does it cost for a 250-word newsletter article?” The thing about services is that there’s rarely a simple answer to “How much?” You can always answer with a range, but that’s only helpful if you provide context and details....
by Sue Horner | Jun 11, 2013 | The Red Jacket Diaries blog
Whether you’ve been in business for one month or more than 20 years, there’s always something to learn from fellow independents. Here are just some of the useful tips shared at an IABC/Toronto Professional Independent Communicators networking exchange: LinkedIn...
by Sue Horner | Jun 3, 2013 | The Red Jacket Diaries blog
“Grizzle makes me sizzle.” You can bet that I will never mispronounce (retired) Judge Stanley Grizzle’s name again. For the record, it’s “Grizz – ZELL.” But mispronounce it I did when calling to set up an interview with the...
by Sue Horner | May 28, 2013 | The Red Jacket Diaries blog
You won’t reach the end of your life wishing you had danced less. That’s what my friend Debby decided. She’s been taking ballroom dance lessons for more than a year, and loves it. Like the contestants on Dancing With The Stars (my guilty pleasure,...
by Sue Horner | May 21, 2013 | The Red Jacket Diaries blog
When it comes to engaging and involving the people who use their networking site, the folks at LinkedIn are doing a good job. This is somewhat belated, but I thought the short video put together for LinkedIn’s 10th anniversary (what? already?!) on May 7 was...
