by Sue Horner | Oct 20, 2019 | The Red Jacket Diaries blog
You need to bulldoze, guilt, beg and pressure your company’s management (“leadership”) into doing their part for internal communication (IC). That was a key message from a recent Ragan Communications webinar on “What makes communications great.” The webinar talked...
by Sue Horner | Oct 10, 2019 | The Red Jacket Diaries blog
October 11 is National Coming Out Day — meant to be a reminder of the power of coming out as gay or lesbian.* The day marks the anniversary of the National March on Washington for Lesbian and Gay Rights in 1988. Why is coming out so powerful? Simple. It’s easy...
by Sue Horner | Oct 3, 2019 | The Red Jacket Diaries blog
As Merriam-Webster likes to say, the English language never sleeps, and neither does the dictionary. Whether we like it or not – and many do get upset about certain changes – modern dictionaries constantly reflect the state of our word nation. We have no one but...
by Sue Horner | Sep 26, 2019 | The Red Jacket Diaries blog
Having been on the outside of internal/employee communication for many years, I’m on a quest to find the current “inside” view. The September issue of my newsletter, Wordnerdery, continues a series where I report the results. My thanks to Sheri Morgan, ABC, for...
by Sue Horner | Sep 22, 2019 | The Red Jacket Diaries blog
Last week, IABC members received a short email from the chair of its International Executive Board with the subject line “IABC Leadership Changes.” Within the email are two classic bits of corporate speak: Two people “are no longer with the...
by Sue Horner | Sep 12, 2019 | The Red Jacket Diaries blog
Writers are always eager to learn from the masters. We’re told to read widely, and model our writing on the work of those we admire. Years ago, I was lucky enough to meet the famous (in communications circles) Don Ranly, Ph.D., IABC Fellow and professor emeritus of...
by Sue Horner | Sep 5, 2019 | The Red Jacket Diaries blog
September marks the launch of the latest season of my guilty pleasure, Dancing with the Stars. You might think the show is mostly about the women’s scanty costumes, or possibly B-list celebrities getting some visibility. But the real point is to take non-dancers,...
by Sue Horner | Aug 22, 2019 | The Red Jacket Diaries blog
Print seems to be having a moment: IABC relaunched a print magazine in June. Its former Communication World was once printed monthly and more recently became online only. The new Catalyst will come out twice a year. Mentalfloss.com joined forces with the Paper &...
by Sue Horner | Aug 15, 2019 | The Red Jacket Diaries blog
Country music has a reputation for sad songs involving drinking, trucks, love gone wrong, and more drinking. While that’s still often the case, today’s stars are often more thoughtful about looking at and learning from past mistakes. They also put on a master class in...
by Sue Horner | Aug 9, 2019 | The Red Jacket Diaries blog
My word-a-day calendar is famous for sharing words that make you go “huh?” True, they are often the “perfect” word for a specific situation (like petrichor, as I’ve talked about before). But they are more likely to set up a roadblock to meaning than open up an...
