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8 ways to make your internal newsletter click-worthy in 2021 (Wordnerdery)

8 ways to make your internal newsletter click-worthy in 2021 (Wordnerdery)

by Sue Horner | Jan 25, 2021 | The Red Jacket Diaries blog

With so many people working from home during the pandemic, companies have more remote workers to reach than ever. And there’s no end in sight. Research firms say 82% (Gartner) to 86% (Gallagher) of companies plan to let employees work remotely at least part of the...
And just like that, 30 years have flown by

And just like that, 30 years have flown by

by Sue Horner | Jan 15, 2021 | The Red Jacket Diaries blog

January is the famous month of new beginnings, and I’m right there with the newly rebooted “Sex and the City” in starting a new chapter. No, I’m not planning on wearing outlandish clothes and super high heels or making drastic changes in my...
COVID-19 dominates Words of the Year, not to mention our lives

COVID-19 dominates Words of the Year, not to mention our lives

by Sue Horner | Jan 8, 2021 | The Red Jacket Diaries blog

The top word searches this week on Merriam-Webster reflected the chaos in Washington, DC: sedition, coup d’état, fascism, capitol, breach, insurrection and more. But take a look at 2020, and you’ll see what dominated searches and our lives almost all year....
Top 10 posts in the Red Jacket Diaries in 2020

Top 10 posts in the Red Jacket Diaries in 2020

by Sue Horner | Dec 29, 2020 | The Red Jacket Diaries blog

As we say good riddance to 2020 (finally!), here’s a look back at the 10 most-viewed posts on my blog during this pandemic year. Words are my business and pleasure, and it appears many of you share my interest in getting rid of jargon and corporate buzzwords. Will it...
Marshmallows, glitter + more apt analogies related to COVID-19 (Wordnerdery)

Marshmallows, glitter + more apt analogies related to COVID-19 (Wordnerdery)

by Sue Horner | Dec 21, 2020 | The Red Jacket Diaries blog

For the past few years, my December newsletter has shared some “life is short” moments. I have more – and during these pandemic times, so do many of us  – but I’m shutting the door on this dumpster fire of a year with another look at creative ways people have tried to...
More of everything you want to know about certification, exam edition

More of everything you want to know about certification, exam edition

by Sue Horner | Dec 9, 2020 | The Red Jacket Diaries blog

If you’re interested in pursuing certification as a communication professional, get ready. In January, IABC members in Toronto and around the world have a chance to write the exam certifying you as a Communication Management Professional (CMP) or Strategic...
More on what’s working in comms during COVID-19 (Wordnerdery)

More on what’s working in comms during COVID-19 (Wordnerdery)

by Sue Horner | Nov 25, 2020 | The Red Jacket Diaries blog

As the pandemic wears on, is the pace of communication easing for you? Comparing conditions in May 2020 and September 2020, a Simpplr survey found that at first, employees received company-wide updates daily, even several times a day. By September, the updates were...
Fun gifts for writers and readers, 2020 edition

Fun gifts for writers and readers, 2020 edition

by Sue Horner | Nov 12, 2020 | The Red Jacket Diaries blog

Festive decorations filled store flyers and shelves even before Halloween was over. A local radio station started playing Christmas music ALL THE TIME on November 1. A spell of summery weather shortly afterwards had some of my neighbours putting up Christmas lights....
In a confusing situation, aim to be clear

In a confusing situation, aim to be clear

by Sue Horner | Nov 4, 2020 | The Red Jacket Diaries blog

I was among the many Canadians glued to the TV, watching the election results with America. I made it to midnight, and went to bed when it was clear there would be no speedy result. One word kept popping out at me during discussions on CBC’s The National: Several...
Comms during COVID-19: What’s working? (Wordnerdery)

Comms during COVID-19: What’s working? (Wordnerdery)

by Sue Horner | Oct 30, 2020 | The Red Jacket Diaries blog

Who imagined back in March that we’d be dealing with the fallout of the pandemic through nearly four seasons? The number of people affected changes daily, and sometimes the advice, too. People are hungry for news, and they want to hear from their employers – at least...
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