by Sue Horner | Jun 13, 2018 | The Red Jacket Diaries blog
You may have left a job, or you’re looking for a new job with a different focus. Maybe you retired but are still open for something new, even if you aren’t actively looking. It’s time to update your LinkedIn profile. I’ve been helping a friend do just that, and...
by Sue Horner | Mar 15, 2018 | The Red Jacket Diaries blog
Hey, all you experienced, passionate, strategic professionals out there. If you’re promoting yourself on LinkedIn with those words, you may not be standing out the way you hoped. Apparently, too many of LinkedIn’s more than 546 million users worldwide (as of January...
by Sue Horner | Feb 11, 2016 | The Red Jacket Diaries blog
“LinkedIn has become the fish wrap of the Internet.” That statement by Nick Corcodilos on the Ask The Headhunter blog made me laugh, but it also serves as a warning. If you’ve jumped on the LinkedIn Publishing bandwagon, make sure your articles have...
by Sue Horner | Apr 6, 2015 | The Red Jacket Diaries blog
A friend has a LinkedIn profile, but beyond listing his title and employer, he has nothing — nothing! — to say what he does and how well he does it. He doesn’t even have a photo. Of course, I’m bugging him about it. “At least get a photo...
by Sue Horner | Feb 12, 2015 | The Red Jacket Diaries blog
Wait for it: 230 million LinkedIn users around the world will soon be piling on the publishing bandwagon. LinkedIn says it is “always looking for new ways for members to contribute professional insights.” That means it is allowing members – as well as the...
by Sue Horner | Jan 14, 2015 | The Red Jacket Diaries blog
(Updated in January 2022) If you have a profile on LinkedIn, you’ve probably noticed that the site regularly points out when your contacts have a work anniversary. Somehow, my own milestone always seems to slide past without comment. So let me say on LinkedIn’s...
by Sue Horner | Sep 30, 2014 | The Red Jacket Diaries blog
Your LinkedIn profile can help you be seen as an expert in your field. At a recent meeting of one of my freelancer groups, Communicators Connection, my colleague Carl Friesen suggested paying attention to these areas: Photo: Use a head-and-shoulders professional...
by Sue Horner | Sep 18, 2013 | Most popular posts, The Red Jacket Diaries blog
(Updated September 11, 2018) Do you want to stand out among the 560+ million people who are members of LinkedIn? Well, sure you do! LinkedIn acts as an online resume, positions you as an expert and opens doors to new contacts and new business. At a meeting of...
by Sue Horner | May 21, 2013 | The Red Jacket Diaries blog
When it comes to engaging and involving the people who use their networking site, the folks at LinkedIn are doing a good job. This is somewhat belated, but I thought the short video put together for LinkedIn’s 10th anniversary (what? already?!) on May 7 was...
by Sue Horner | May 22, 2012 | The Red Jacket Diaries blog
Despite what some people will tell you, Twitter isn’t a numbers game. Nor is Facebook. Nope, not LinkedIn either. Social media is all about connection and community. Oh, spammers will offer to get you thousands of Twitter followers or Facebook...