by Sue Horner | Feb 28, 2019 | The Red Jacket Diaries blog
Every year, people wonder: Is blogging dead? I always wonder this myself when my blogging anniversary comes up in January (12 years and 800+ posts!), and do a search to find out the current thinking. This week, about 74 million went to Google to find out, too. The...
by Sue Horner | Feb 21, 2019 | The Red Jacket Diaries blog
When it comes to the workplace, one form of communication does not fit all. This is especially true now that employees may span five generations, ranging from Traditionalists (born before 1946) to Generation Z (born after 1997). Thousands of internal communicators...
by Sue Horner | Feb 14, 2019 | The Red Jacket Diaries blog
You can’t always (ever?) be wildly creative in corporate writing. But you can choose words and phrases that are interesting and colourful to help your readers “see” what you mean. If you want to explain something, make a point or reflect or spark emotion, reach for...
by Sue Horner | Feb 7, 2019 | The Red Jacket Diaries blog
Why say “the earthy scent released when rain hits dry earth” when you could go with “petrichor”? That’s what Merriam-Webster tweeted recently. I love words almost as much as Merriam-Webster, but I would pick the full description. One, it’s wonderfully evocative. You...
by Sue Horner | Jan 23, 2019 | The Red Jacket Diaries blog
“It’s only mid-January, but chances are pretty good that all those lofty resolutions you made before the clock struck midnight on Dec. 31 have fallen by the wayside,” says executive coach Harrison Monarth in an article for Entrepreneur. What happens? We have good...
by Sue Horner | Jan 17, 2019 | The Red Jacket Diaries blog
I’m celebrating 28 years in business this month – wow! Check out “A leap of faith to a dream job (with a great boss)” for a look at the best things about running my own business, and tips and resources if by chance you’re thinking about taking your own leap....
by Sue Horner | Jan 9, 2019 | The Red Jacket Diaries blog
Happy New Year, and Happy Word Nerd Day! You know you are a word nerd when… You receive a word-a-day calendar for Christmas (featured today is Occam’s razor, “a scientific or philosophical rule that favors the simplest explanation”). Your Christmas gifts also...
by Sue Horner | Jan 3, 2019 | The Red Jacket Diaries blog
Toxic. Misinformation. Justice. Weaponize. Do these words capture the mood of your 2018? They do for many people, according to the various dictionaries and online sources that track the topics we search for online. Here are the Words of the Year for 2018 that caught...