by Sue Horner | Aug 30, 2017 | The Red Jacket Diaries blog
“What does eponymous mean?” I’m usually your go-to gal for the meaning of words, but this one stopped me. I knew I should be able to explain the meaning, but the question sent me to the dictionary. Good for you if you know “eponymous” is an adjective relating to the...
by Sue Horner | Jan 18, 2017 | The Red Jacket Diaries blog
Over the holidays, I was in the store formerly known as Mountain Equipment Co-op. Great name, isn’t it? Without even trying, you can tell it sells outdoor recreation gear and clothing. One of their taglines is “Outside is our place. Canada is our backyard.” Nice. In...
by Sue Horner | Jan 4, 2017 | The Red Jacket Diaries blog
Post-truth, on fleek, Dad bod and listicle are among the terms that made the 42nd annual list of words and phrases the wordsmiths at Lake Superior State University in Michigan want to banish for “Misuse, Overuse and General Uselessness.” Distressingly, making the list...
by Sue Horner | Aug 10, 2016 | The Red Jacket Diaries blog
The Olympics can’t keep up with the corporate world when it comes to jargon, but they sure have a vocabulary all their own. With the 2016 Summer Olympics in full swing in Rio, let’s take a look. The most noteworthy/cringeworthy is how achieving a medal has...
by Sue Horner | Aug 3, 2016 | The Red Jacket Diaries blog
Have you ever noticed that some words suddenly become popular, and you see them everywhere? Next thing you know, a solid word turns into overused jargon, or it gets mangled by misuse. Lately, I keep tripping over the word “resonate.” I understand its...
by Sue Horner | Apr 7, 2016 | The Red Jacket Diaries blog
What knavery is this? With so many words at our disposal, we’re ditching some perfectly delightful and expressive words. Wayne State University, for one, is having none of it. Each year, the university’s Word Warriors column lists the top 10 words...
by Sue Horner | Mar 9, 2016 | The Red Jacket Diaries blog
A photo caption’s job isn’t to tell the whole story all by itself. Ideally, the photo captures attention; the caption adds meaning and leads the reader to the story for more details. Of course, there are plenty of rules about captions (also called cutlines). A...
by Sue Horner | Feb 26, 2016 | The Red Jacket Diaries blog
You watch; my mother will probably get “bezzy” on a triple in one of our usual spirited Words with Friends games. So don’t tell her about the words that Scrabble now officially accepts, including: Augh: An interjection expressing frustration (shades of Charlie...
by Sue Horner | Sep 2, 2015 | The Red Jacket Diaries blog
Not to be like the old guy on the porch yelling, “You kids get off my lawn!” or anything, but here’s another phrase that’s starting to annoy me: “Like a boss.” (I last vented about “hacking your life.”) The Telegraph...
by Sue Horner | Apr 12, 2015 | The Red Jacket Diaries blog
Anything worth doing is worth doing with WOW. So says online retailer Zappos, which for years has been a name synonymous for great customer service. At least, that’s what I had heard. I hadn’t experienced it myself because Zappos no longer ships to Canada...