by Sue Horner | Dec 28, 2007 | The Red Jacket Diaries blog
In the post-Christmas calm, I’m catching up on some reading — some new books I received as gifts, and blogs, naturally! I loved Chris Brogan’s description of Twitter: “Twitter is the stupidest thing anyone could ever imagine inventing. If I...
by Sue Horner | Dec 24, 2007 | The Red Jacket Diaries blog
As things wind down for a Christmas break, I thought I’d share with you an interesting quirk that seems to strike people good-hearted enough to post “found” ads. It’s the need almost so many of them have to name the foundling. And in this, the...
by Sue Horner | Dec 20, 2007 | The Red Jacket Diaries blog
The gamer term of joy, “w00t,” tops the 30 words and phrases of 2007 listed by BuzzCanuck. Can I get a “w00t”? I was surprised by a few entries, though, that seem to have been around for an awfully long time. What are they doing being on a hot...
by Sue Horner | Dec 17, 2007 | The Red Jacket Diaries blog
A recent study reports that 47% of adult Internet users in the U.S. have Googled themselves. This shouldn’t be a surprise, when experts advise that this is one thing you MUST do, especially if you’re looking for a job. After all, you don’t want a...
by Sue Horner | Dec 12, 2007 | The Red Jacket Diaries blog
Reading a newsletter published by Communications Concepts, I noticed an item about new words being included in the Shorter Oxford English Dictionary. The writer included an example, biffy, adding, “People say, ‘You bet your biffy,’ but the word...
by Sue Horner | Dec 11, 2007 | The Red Jacket Diaries blog
Joanne Thomas Yaccato of the Thomas Yaccato Group is an expert at her job, which she jokes is “whacking marketing managers upside the head about the importance of women.” As she told the group of women at a “power breakfast” I attended, we control 80 per cent of...
by Sue Horner | Dec 4, 2007 | The Red Jacket Diaries blog
Are you a Twitter fan? I’m always interested in reading about the experiences others have with this so-called “microblogging platform.” Colleague Joan Patch pointed me to an article about building your online profile by AdAge “editor at...
by Sue Horner | Dec 1, 2007 | The Red Jacket Diaries blog
What is it with the need some people seem to have to add “season” onto perfectly acceptable solo words? “Tis not only the season to be jolly, but also to be throwing around wishes such as “Happy Holiday Season” (complete with...
by Sue Horner | Nov 27, 2007 | The Red Jacket Diaries blog
Spot quiz: Is the American holiday in February: a) President’s Day b) Presidents’ Day c) Presidents Day? Surprise! The answer seems to be (d), all of the above. While editing a client’s calendar, which included reference to both Canadian and American...
by Sue Horner | Nov 23, 2007 | The Red Jacket Diaries blog
I’ve often heard about “Black Friday,” the day after American Thanksgiving, when shoppers are out in full force heralding the official start of the traditional Christmas shopping marathon. I wasn’t sure where the name came from, imagining it...
