Answer my email, it might be urgent
If you wanted to reach someone urgently, would you rely on email? Increasingly, it seems, you would. Well, you might not. I certainly wouldn’t in a business situation*– I would pick up the telephone and call. Yet at a professional development event earlier this...
The best of the Red Jacket Diaries in 2015
Thank you to the people who took the time to read (and sometimes comment) on the Red Jacket Diaries blog this year. Here are the 10 most-viewed posts in 2015: 1. My recap of Mitch Joel’s speech to IABC/Toronto in February, where he talks about people wanting...
How to make resolutions you’ll keep
As the old year winds to a close and you get ready to pop the champagne on a new one, you’ll find lots of advice for making and sticking to resolutions. I’m not a big fan of once-a-year resolutions, but according to the impressively named Statistic Brain...
12 gifts for readers and writers, 2015 edition
Are you still Christmas shopping? As the big day hurtles closer, those ads warning of “last minute” are starting to hit home. If you have avid readers/writers/word-and-punctuation nerds on your list, you might be interested in these dozen ideas, inspired...
7 steps to effective infographics
Researchers say that people’s attention span is a pitiful eight seconds — supposedly less than that of a goldfish. (Do you wonder, as I do, how researchers measure a goldfish’s attention span?) So it’s not surprising that marketers are looking...![Fun facts about Christmas trees [infographic]](https://getitwrite.ca/wp-content/uploads/et_temp/O-Christmas-tree_infographic-2018-424x1024-182449_424x675.jpg)
Fun facts about Christmas trees [infographic]
My colleague and friend, Deana De Ciccio, is a graphic designer who loves creating infographics. These creative efforts combine words and images to tell an interesting story. In keeping with the upcoming season, we partnered to create this just-for-fun infographic...
Why Pinterest is big business for small business
If you’re researching home renovations, planning a wedding or looking for recipes, chances are you have a Pinterest account. Big brands also have Pinterest boards, encouraging customers to “engage” with them by pinning photos of their products in use. But...