Wordnerdery: Part 2 of the inside view of employee comms
Having been on the outside of company employee communication for many years, I’ve recently gone looking for the current “inside” view. The June issue of my newsletter, Wordnerdery, continues a series where I report the results. In this issue, I continue to look at...
In the fight for employee attention, mix it up
When it comes to your workplace communication strategy, don’t expect one channel to rule them all. The best bet for success is an approach that mixes up email, a mobile app, social media, face-to-face, intranet and whatever other channels are available. That was the...
Nice try, but this is not a ‘salubrious’ list
Wayne State University in Detroit aims to bring back words “worthy of retrieval from the linguistic closet.” (What a great line!) Thus its Word Warriors produce a list each year of some of the English language’s “most expressive — yet regrettably neglected — words.”...
Trying to clone yourself? There’s a better way to win business
“Solopreneurs” may think we have to clone ourselves to take on more business. We can’t, but that’s the wrong approach anyway. Instead, we should partner with others to create a diverse team with varied skills and experience, which allows us to take on more business...
Wordnerdery: The inside view of employee comms, part 1
Having been on the outside of company employee communication for many years, I’ve recently gone looking for the current “inside” view. The May issue of my newsletter, Wordnerdery, starts a series where I report the results, starting with one perspective on...
Hidden facts? Might as well be weasel words
Print can be expensive, so I understand that Costco will no longer send their printed Costco Connection magazine to lower-tier members like me. After all, their stated mission is “to continually provide our members with quality goods and services at the lowest...
How to write emails employees will read
With the data from 350 million internal emails in PoliteMail’s 2018 Benchmark Report, Michael DesRochers has a good idea of what encourages employees to read them. Michael is Managing Director of PoliteMail, which helps companies measure and improve email broadcasts...
Storytelling sells prospects on the cruise life
My husband and I have never taken a cruise, but somehow we’re on a mailing list that leads to regular promotions for ocean and river adventures. We also get frequent invitations to events where we can get more details. Finally, we accepted one, and set off to learn...