The Red Jacket Diaries blog

Sue Horner is a freelance writer in Oakville, Ontario, who blogs about writing, newsletters, communications and running an independent business in The Red Jacket Diaries blog.

Where are the proofreaders?

Yesterday, a headline in a prominent newspaper boldly proclaimed that the Saudi king was handing over the reigns while he was in the U.S. for treatment. Since a king only has one reign, and he holds it whether he’s in the U.S. or not, I thought at first maybe...

Blogs still going strong

Hobbyists, or people who express their personal musings online as a hobby, make up the “backbone” (64%) of the blogging world, according to Technorati’s 2010 State of the blogosphere, which covered 7,200 bloggers. Self-employeds, like me, make up the...
In search of real

In search of real

(<— Real dog, fake squirrel) Quite a while ago, an association I belong to created some new marketing material. Prominent on what really was a good-looking piece was a stock photo of a group of people, basically standing in for those of us who are actual...

Lurkers, come out of hiding!

I had been mulling over writing here about the times I was surprised, pleased and even floored to discover someone had (secretly) been reading this blog, and I had no idea because they never commented. Just last week, a new IABC contact mentioned that something I had...

I’m thankful for Sesame Street!

It being Canadian Thanksgiving weekend, I am grateful for many things:  love, friendship, family, work, health and happiness. But you know what else I truly appreciate? Those creative folks at Sesame Street. Yes, they have done it again, with a clever and funny parody...