Blogging’s not dead yet; join the party!
As I wrote this, Mitch Joel was saying there’s never been a better time to start your own blog. Technorati said in its State of the Blogosphere/2008 report that “blogging is not dead” and “blogs are here to stay.” The report also notes...
Sometimes you just have to say no to work
I scared myself recently by turning down two jobs. Two! Before you wonder how well my brain is functioning, let me tell you why I turned away work, and why you should seriously consider doing the same when you have the option. Both jobs had unreasonable deadlines; I...Make it easy to do business
Jakob Nielsen’s September 15th Alertbox talks about store locators on web sites, where he says “it must be not only possible to accomplish the task, but also easy and pleasant to do so.” Good advice. I’ve run into sites before where it’s...Weed out weasel words
Having just edited a client’s news release, I found David Meerman Scott’s recent post on weasel words, gobbledygook, jargon and other baloney quite topical! (Check it out for some awful examples of what not to write.) The release I worked on started out in...
5 steps to keep paying the rent
Don’t you almost hate to watch the news, open a newspaper or check your stocks these days? The bad news is unrelenting. Formerly solid companies going bust. Layoffs. Gasoline prices through the roof. Catastrophic weather. It’s definitely an uncertain world we live in....
Sesame Street rules at clever writing
One of the great things about having small children is watching Sesame Street. My children loved that show for the funny puppets and silly sketches. I loved it for the way it made learning fun, and because the writers did crazy things that made parents as well as...Say what you mean
(I posted this earlier today, but a hard drive failure on the server hosting my site washed it away. So apologies if it shows up twice. To make up, I’ve added two bonus errors!) We all make mistakes, but in this business, you need to work hard to keep the error...