Keeping up with the Joneses
Marketers are going after another supposedly influential group these days: Generation Jones, a term coined by Los Angeles “culture expert” Jonathan Pontell. This is the group within Baby Boomers born between 1954 and 1965. It probably tells you something...Don’t wait for perfection
When my elderly neighbour passed away more than a year ago, his daughter took time to mourn. Then she started the task of cleaning up and fixing up, intending to sell the place. It’s a small two-bedroom bungalow, so the likely buyer will be elderly. The...‘Ordinary’ guy dances to fame
By now, you are no doubt among the estimated 15 million people who have viewed Matt Harding doing his goofy dance around the world. Talk about viral! It’s interesting to see how his video has taken off. His web site — which shows he’s home in...Talking ’bout my generation
I had an interesting experience that followed up a session at the IABC conference on generational differences in the workplace. Exhibit A. My husband (baby boomer) was looking for the phone number of a local golf course. He turned first to the closest print phone book...Recent sightings of fun + misspelled words
Fun words spotted recently: BlackBerry prayer. The head-down, slightly hunched position characteristic of a person using a BlackBerry or similar device. (From Wordspy.com.) Word of Mom. Attributed to Mabel’s Labels (“labels for the stuff kids lose”),...
Happy July 1! It’s a red leaf day
I helped a friend bottle wine the other day, after which we were lured over to the nearby “fresh cut fries” stand. I had never had poutine, that fries/gravy/cheese curd snack people rave about, so that’s what we had. (It was OK, but really, I prefer...
NY food and fun highlights
This would all have been relayed as it happened, if only I had brought my laptop. Since I didn’t, the New York highlights continue after the fact, this time related to food and fun: * Tribeca Grill, which is co-owned by actor Robert de Niro. The building itself...
More NY highlights
Taking notes during a conference is a great way to remind yourself of the speakers you heard and the insights you gained. Otherwise, I find one presentation tends to blur into another and it’s the standout performance (Seth Godin springs to mind) that you...