


The best of the Red Jacket Diaries in 2016
As 2016 winds down, here’s a look back at the most-viewed posts in the Red Jacket Diaries over the year. As I like to tell people, words are my business. So no surprise that I often blog about words and writing: Players of Scrabble and Words With Friends are always on...
In my Dec. newsletter: Let go of the stocking
All this week, Facebook has been showing me festive photos I’ve posted in previous years. My dog staring longingly at my older son’s Christmas stocking, shown here, is a classic. In the December issue of my newsletter, Wordnerdery, I share what Jake and letting go of...
How to use hashtags (and why bother)
For people on Twitter, Facebook, Instagram and other social media, hashtags – words or phrases tagged with what used to be called the pound sign (#) — are a handy way to search for topics of interest. Companies use hashtags to try to connect with customers and...
12 fun, quirky gifts for writers and readers
Confession: I’ve barely started my Christmas shopping, but I have started collecting ideas for gifts. While making my list and checking it twice, I’ve found some terrific ideas — for Christmas, birthdays or other occasions — for the reader or writer...
Seasonal apostrophe abuse is in full swing
With December on the doorstep, we can look forward to lots of apostrophe abuse. You know what I’m talking about. Where a simple “S” is required to indicate more than one item, an apostrophe is thrown in the mix. Retailers are going to offer...
Is Trump the new poster boy for plain language?
As a Canadian, I won’t comment on the recent U.S. election. But I will say it’s interesting that certain aspects of president-elect Donald Trump’s speaking style could be considered plain language. The November issue of my newsletter, Wordnerdery, talks about five...
3D branding from the inside out
Branding is more than a logo or a tagline; it’s a promise. That’s the basic message of a recent panel discussion on “3D Branding” for IABC/Toronto’s Professional Independent Communicators (PIC). Here’s a brief look at what each...
The ‘word casserole’ that is Trump’s speaking style
On the eve of the U.S. election, even those of us up here in Canada are biting our nails. For a bit of diversion, here are some wonderful additions to my collection of expressive writing. In “Trump’s Tower of Babble,” talking about “the accidental...