Sue Horner is a freelance writer in Oakville, Ontario, who blogs about writing, newsletters, communications and running an independent business in The Red Jacket Diaries blog.
Merriam-Webster added a staggering 455 new words to the dictionary in October. Some aren’t exactly new (hasn’t dad bod been a thing for a while?), but are newly welcomed to the inner sanctum of the dictionary world. Many did not relate exactly to the pandemic, either,...
If your company looks “male, pale and stale” at the top, there’s a lot you as a communication or PR person can do about it. That’s according to participants in the Diversity in PR conference I attended recently. Right now, most of us are in Diversity 1.0....
The latest “What happens on the internet every minute” is out courtesy of Domo.com, and oh my, we are online a lot. (Click on the image to get a better view of it.) Every minute, enough people are watching YouTube videos to add up to more than 694,000 hours. Every...
The idea of love locks is charming. They are small padlocks, often with names or initials etched into them, attached to a bridge, railing or fence as a symbol of love. Awww. While they may lift lovers’ spirits, though, love locks can drag structures down. In 2015,...
Don’t you appreciate when people use creative ways to help you understand something complicated? This is especially welcome as we continue grappling with COVID-19. These days, scientists are explaining how vaccines or preventive measures work, the perfect situation...
When I heard that three COVID-19 vaccines were getting new names, and when I saw the names, I thought it was a joke. But no, apparently it’s true. Health Canada has “authorized brand name changes” for the vaccines formerly known as Pfizer, Moderna and...
So much of what we see online seems pretty random. That’s because the lifespan of content posted on social media is mostly fleeting: On Snapchat, you might have 10 seconds, although Stories last about 24 hours. Tweets might be visible to your followers for an...
Roughly this time last year, I was lamenting the overuse of words like cadence that have turned them into jargon or buzzwords. It’s still everywhere, as in this recent example: “Prime Your Revenue Engine with a Prospecting Cadence.” It’s also been a big year for...
Readers love lists. Organizing long and possibly confusing information into a list helps readers scan and understand the information. But there are multiple ways to use punctuation in lists, as I was reminded while proofreading a client document that used all of them....
If you like the idea of spinning a wordy, over-the-top sentence that would be proud to launch a bad novel, you must know about the Bulwer-Lytton Fiction Contest. I first found and wrote about this amusing contest in 2009, although it began in 1982. As the site says,...