Sue Horner is a freelance writer in Oakville, Ontario, who blogs about writing, newsletters, communications and running an independent business in The Red Jacket Diaries blog.
At 100+ decibels, the sound of a large jet nearing a runway’s end is as noisy as being in the front row of a rock concert. (Remember those?) While the pandemic slashed the number of planes landing at and taking off from Toronto’s Pearson International Airport,...
In January 1991, the Edmonton Oilers were on their way to the Stanley Cup. R.E.M.’s “Losing My Religion” was all over the radio (remember “radio”?). That year, Apple introduced the PowerBook, and Norton’s new AntiVirus launched. The average price of...
Just as in 2020, one subject drove us in record numbers to Google and online dictionaries and dominated our lives this past year – that pesky pandemic. This time, as we got used to words like quarantine, lockdown, pandemic, COVID-19 itself and the ever-present...
While the pandemic still dominated our lives in 2021, you may have tired of reading about it. I was tired of writing about it, too. So there’s likely a connection to the lack of “pandemic posts” in the 10 most-viewed posts on my blog this year. Here they...
Each year, a Twitter account called Canadian Forces in the U.S. (@CAFinUS) asks the public to send cards for those away from their families for the holidays. This year, they asked for something even easier, and this really struck a chord with me: “Hold a door. Leave a...
A lot of information flashes by in the 575,000 tweets that flood Twitter every minute. And yes, there’s anger and fake news aplenty. But you’ll also find helpful hints, smart advice, late-breaking news and hello – adorable dog thoughts and kittens and hedgehogs and...
Any contest (1) dealing with books and (2) awarding a prize to The Oddest Book Title of the Year is a winner. So if you’re a book lover too, you’ll be eager to find out the winner of the quirky Diagram Prize for Oddest Book Title for 2021. Drumroll…. Is Superman...
You want to know how well your company is serving customers, or if employees feel a part of the company. Or you want to know if customers loved that product you sell or had a good experience with service. Surveys can be the answer, highlighting trouble spots and...
Festive lights and Christmas trees are already popping up in my neighbourhood. American Thanksgiving is fast approaching. The news is full of dire predictions for the availability of whatever it was you hoped to buy for Christmas gifts. Let’s get cracking, then,...
Is your company doing the important work that supports diversity, equity and inclusion (DE&I)? Or is it settling for “performative diversity”? The subject came up after I shared an article on social media that listed some “easy ways” communicators could support...